Group management board

BORIS TEŠKI – letter from president of the management board


After ten years of organic growth and acquisition, adriatica.net Group has developed into the leading tourism enterprise in the Adriatic region. We have successfully specialised in the development, organisation and sale of tourism services, based on our international sales network and leading tourism portal, which focus on Croatian and Adriatic products and services, both off- and on-line.

Successful tourism businesses evoke the spirit of particular destinations. For adriatica.net Group and its affiliates, that spirit is of the Adriatic. The Group’s strategy is focussed on bringing visitors, in large and increasing numbers, to Croatia and the Adriatic.

Travellers and tourists are our business and constant pre-occupation. Only last year we provided a first class service for over 1.6 million customers, night and day, through high professional standards and typical Croatian hospitality (or gostoljubivost, which translated literally means “guest-loving”). Even more than please our customers, it is our aim to stimulate and satisfy their quest for new experiences, their desire to explore.

adriatica.net Group’s success is based on top quality services, constant innovation, and best-in-class delivery, each and every day. We are creating a mosaic of products, services and destinations which reflect the natural and cultural riches of Croatia and its Adriatic coast – a true mosaic adriatica.

To fulfil our mission, we have recently successfully finished the Group’s recapitalisation. New shareholders are companies interested in the tourism sector and tourism development as a whole. Recapitalisation has ensured us an extremely high level of support across the ownership portfolio, from leading companies both in Croatia and beyond.